This is my analysis of the first case study: Once Upon A Time In America.
Wednesday, 19 November 2014
Tuesday, 11 November 2014
Sunday, 9 November 2014
BFI Statistics
'1,655 UK 3D-capable digital screens' The use of these screens adds to the viewer's experience of the film. Director of 'The Hobbit: An Unexpected Journey', Peter Jackson, filmed with 3D cameras in order to enhance the quality of the film.
'In 2013, the TV based market was worth £130 million, up 16% from the year before' showing how the viewing habit of the consumer is changing every year. With more people preferring to watch a film from the comfort of their home, so film producers exhibit their films straight onto TV, this is common with comedies such as 'Sean of the Dead.'
'The UK has 25 IMAX screens' this IMAX experience allows the audience to be immersed in the film even more than before. The action surrounds them, creating the effect of the viewers being part of the scene. 'Gravity' was a film perfect for IMAX, the enhancement of the viewing process seemed to work. 'Gravity' generated '£31.1 million at the box office.'
'In 2013, VoD made up 8%of the total UK film entertainment market' this is mainly accessed by a young audience, under 14s. These were the people who downloaded and streamed films online. The main age group the 'One Direction: This Is Us' is aged from 7 to 14, which can be expected to be bigger on VoD in comparison to the cinema.
'25 animated projects produced in the UK between April and March was £52 million' making it clear that animation is a popular film genre. It's clear that films like Disney films are incredibly popular, both with children and their parents. Meaning a trip to the cinema to see 'Toy Story', 'Frozen' and 'Despicable Me' becomes a family outing and an experience for them all.
'In 2013, the TV based market was worth £130 million, up 16% from the year before' showing how the viewing habit of the consumer is changing every year. With more people preferring to watch a film from the comfort of their home, so film producers exhibit their films straight onto TV, this is common with comedies such as 'Sean of the Dead.'
'The UK has 25 IMAX screens' this IMAX experience allows the audience to be immersed in the film even more than before. The action surrounds them, creating the effect of the viewers being part of the scene. 'Gravity' was a film perfect for IMAX, the enhancement of the viewing process seemed to work. 'Gravity' generated '£31.1 million at the box office.'
'In 2013, VoD made up 8%of the total UK film entertainment market' this is mainly accessed by a young audience, under 14s. These were the people who downloaded and streamed films online. The main age group the 'One Direction: This Is Us' is aged from 7 to 14, which can be expected to be bigger on VoD in comparison to the cinema.
'25 animated projects produced in the UK between April and March was £52 million' making it clear that animation is a popular film genre. It's clear that films like Disney films are incredibly popular, both with children and their parents. Meaning a trip to the cinema to see 'Toy Story', 'Frozen' and 'Despicable Me' becomes a family outing and an experience for them all.
Thursday, 6 November 2014
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